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The Entrepreneur Ethos: Mindshifts for Career Stamina with Aliza Knox, author of Don't Quit Your Day Job


Now on to my guest for today, Aliza Knox, a "non-executive" director, former executive at financial services and tech companies, and author of Don't Quit Your Day Job: The 6 Mindshifts You Need to Rise and Thrive at Work.


Aliza characterizes herself as "an American with a sense of adventure." She's lived in Australia and now makes her home in Singapore. Aliza explains that she's gone through three stages, which she likens to software upgrades: 1.0 was her work at financial services companies like Charles Schwab and Visa; 2.0 was as an executive in sales and operations at Google, Twitter and Cloudflare, and 3.0, where she is currently, is taking all she learned and helping others while spending time doing things she loves.


Aliza wrote Don't Quit Your Day Job after experiences mentoring others. People regularly seek her out for advice on their professional lives. She's distilled some of her  wisdom and insight into the book, organized around six mindshifts. Using stories from the people she's helped, she illustrates ways ambitious professionals can shift their perspectives in order to get to where they want to go.









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